October 21, 2023
minute read

12 Best Wix Alternatives for Building Websites


Wix is a popular platform for building websites without the need to know how to code or hire tech experts. But sometimes it doesn’t quite live up to expectations, with some users finding that the service offers limited customization options, performance and loading issues, and the high cost of additional features.

Luckily, there are many Wix alternatives that are cost-effective, faster, and more customizable.

In this article, we'll show you the twelve best alternatives to Wix. We'll take a close look at their features, benefits, pricing options, and much more.

Best Alternatives to Wix in 2024

  1. Durable
  2. Weebly
  3. Squarespace
  4. WordPress.com 
  5. Jimdo
  6. GoDaddy
  7. Webflow
  8. Webnode
  9. Site123
  10. Pixpa
  11. Drupal
  12. Shopify

Alternative #1: Durable

A screenshot for the home page of Durable, a Wix alternative.

Durable is an AI website builder that’s all about saving you time. Its user-friendly interface can have your website up and running in just 30 seconds. It takes the top spot as a Wix alternative, especially if you’re looking to save time while also being able to fully customize your website.


  • AI-generated content that saves you from hiring expensive developers, designers or writers
  • Customize your website exactly how you want it
  • No need for technical skills or knowledge — super user-friendly
  • Affordable pricing that includes a custom domain name 
  • Quick website creation process - Durable allows users to create a fully designed website with copy, images, and a contact form in just three clicks in 30 seconds.How to build a website in 30 seconds with Durable
  1. Click the “Generate your website” on the landing page. Next, click “Get started.”
  2. Durable automatically locates where you’re based (if you haven’t allowed your location, look for a pop-up on the top left of your browser. Then click “Allow”)
  3. Enter your industry
  4. Enter your business name (if you don’t have a name yet, click “See some suggestions”)
  5. Next, the website will generate
  6. To edit and customize the outputs, you’ll just need to sign up

It’s that easy.

A picture of a computer stylized with green diamonds. On the screen is the Durable website with the words "Introducing AI assistant"

User-friendly interface

With Durable, users can customize their site using simple editing tools. Its intuitive interface allows users, even those without technical expertise, to create a stunning website effortlessly.

Customizable design options

Durable offers a wide range of pre-built templates and plenty of customization options, making creating a unique website easy for users of any skill level. 

Competitive pricing plans

With Durable, you can build your website starting from just $12 per month.

However, that’s not all.

In addition to being about to build your website using AI, you’re also given access to a suite of tools that can help your business grow, including:

AI-generated content

Durable uses AI to generate a fully designed website with copy, images, and a contact form in under a minute. Once your site is complete, you can fully customize it to meet your needs and use the platform to create engaging high-converting content. 


Durable has three subscription packages — Free, the Startup and Business plan. With the free plan you pay nothing, and with annual plans you save 20%.

Durable pricing plans compared

The Free plan is perfect for any aspiring entreprenuer who just wants a website to go live.

Whereas, for those further along in their journey, the Startup package costs $12 per month, and the Business package costs $20 per month.

This paid plan's pricing is very good in comparison to Wix, considering you get access to all of Durable’s additional features, such as:

  • SSL certificate
  • Analytics
  • Search engine optimization
  • Custom domain
  • Unlimited storage and many more

Durable also gives you a 30-day money-back guarantee.

Here’s a summary table of Durable vs. Wix:

Features Durable Wix
AI website builder Yes No
Time to Build 30 seconds Several hours
Additional Features Custom domain names
AI assistant
AI ad generator
AI blog builder
2 collaborators
2 GB storage space
Light marketing suite
Free domain for 1 year
Pricing Starts at $0 per month Starts at $16 per month

Alternative #2: Weebly

A screenshot of another Wix alternative Weebly's home page.

Weebly is another awesome alternative to Wix with powerful features and easy tools to make your website stand out. With its drag-and-drop interface,  it's super simple to use. And the best part is, they have a bunch of cool templates to match your style.


  • Intuitive drag-and-drop interface
  • Extensive selection of professionally designed templates
  • Robust e-commerce capabilities and tools

Intuitive drag-and-drop interface

Weebly's user interface was designed to be intuitive and interactive, allowing users to build what they want the way they want.

Extensive selection of professionally designed, customizable templates

Weebly offers a wide range of professionally designed website templates which are great if you want a plug and play experience that looks polished.

However, while they do have a range of templates to start with, some users have found that they can’t customize those templates the way they like. For example, you might be able to change colors, fonts, and some basic stuff, but if you're looking for super detailed and unique tweaks, it could get a bit challenging.

Robust e-commerce capabilities and tools

Weebly gives its users access to a wide range of streamlined eCommerce management tools, perfect for high-volume stores with lots of products.


Weebly offers a range of pricing options to accommodate different user needs, from free plans to premium subscriptions. Users can choose the plan that aligns with their requirements and budget.

A screenshot of Weebly's pricing plans

Alternative #3: Squarespace

Screenshot of Squarespace home page

Squarespace offers an exceptional platform for creating visually striking and professional websites. With its robust features, intuitive interface, and sleek design options, Squarespace has garnered a reputation as one of the best alternatives.

One of the standout features of Squarespace is its collection of stunning, modern templates. Each template is fully customizable, allowing users to personalize every aspect to align with their brand identity and preferences.


  • Collection of professionally-designed customizable templates 
  • User-friendly interface with drag-and-drop functionality
  • Comprehensive suite of built-in features

Collection of professionally-designed customizable templates 

Featuring website templates for every use, created by world-class website designers, Squarespace helps make ideas stand out online.

But while Squarespace offers some designs, they can also take significantly longer than other alternatives to get your website up and running.

User-friendly interface with drag-and-drop functionality

Squarespace offers a user-friendly drag and drop interface making it easy for anyone to create and edit a website without learning HTML or CSS.

Comprehensive suite of built-in features

Squarespace offers many useful features, from e-commerce and blogging capabilities to SEO and analytics tools to meet your online goals. 


Squarespace offers pricing plans suitable for individuals, businesses, and online stores. With flexible options, users can select the plan that aligns with their specific needs.

Although, those who are looking for an affordable option might find that Squarespace breaks the bank.

A screenshot of Squarespace pricing

Alternative #4: WordPress.com

A screenshot of Wordpress home page

WordPress is known as one of the world's most popular website builders, so it is no surprise that it stands out as a leading choice among alternative Wix website builders. 

WordPress.com offers a seamless and powerful website-building experience. With its user-friendly interface, extensive features, and large user base, WordPress.com empowers individuals and businesses to create websites without the need for coding expertise.

That being said, while you don’t need coding experience, WordPress is can be complicated for beginners. For instance, WordPress requires third-party plugins and themes. If you’re a new user, it’s easy to get overwhelmed by the number of options. Furthermore, as these are often for a 3rd party, you may stumble across compatibility issues that are difficult to fix. 


  • Extensive collection of professionally designed themes
  • Seamless integration with popular plugins 
  • Access to extensive support resources and an active community 

Extensive collection of professionally designed themes

Users can choose from a vast library of beautiful, responsive, free, and premium WordPress themes for their photography site, portfolio, magazine, business website, or blog.

Seamless integration with popular plugins 

A key factor contributing to WordPress's flexibility is the wide array of plugins available, which extend the core features of WordPress to allow users to customize their websites to add new functionalities. 

Access to extensive support resources and an active community 

WordPress offers step-by-step guides for every WordPress feature and boasts active community forums in many languages.


WordPress.com offers a variety of pricing options, including free and premium plans. Premium plans provide additional features, custom domain names, and advanced support, allowing users to choose the plan that suits their requirements.

A screenshot of Wordpress pricing

Alternative #5: Jimdo

Screenshot of Jimdo's home page

Jimdo is a website builder with powerful customization options. The platform offers a range of responsive templates that adapt to different screen sizes, providing an optimal viewing experience across devices. Users can personalize their chosen template by customizing layouts, colors, fonts, and more.


  • User-friendly website builder with personalization options 
  • Code editor for deep customization by users with coding expertise
  • Built-in tools for creating and managing online stores

User-friendly website builder with personalization options

Jimdo is set up to help users easily find the perfect design for their website with an extensive selection of responsive designs which are highly customizable, allowing users to choose their own pictures, colors, fonts, backgrounds, and more.

Code editor for deep customization by users with coding expertise 

Jimdo offers a "coding expert" mode, allowing users with coding experience to build their site on their own, using one of Jimdo's templates, but with access to more features and customization options.

Built-in tools for creating and managing online stores

Jimdo is one of the best alternatives to WIx for creating an online store. With Jimdo Creator, users can easily add and manage their store's products.


Jimdo offers flexible pricing options for individuals, entrepreneurs, and businesses. Users can choose from various plans, including free and premium options, based on their needs and budget, ensuring scalability and affordability. There are two categories of pricing plans for standard websites and e-commerce stores.

A screenshot of Jimdo pricing plans

Alternative #6: GoDaddy

a screenshot pf GoDaddy's home page

GoDaddy provides users with a hassle-free website-building experience where they can easily create and customize their websites without technical expertise. GoDaddy's drag-and-drop editor and pre-designed templates make adding and arranging elements on web pages easy, ensuring a seamless website creation process for users of all skill levels.


  • Hassle-free website-building experience 
  • Reliable hosting services
  • All-in-one suite with domain registration, email services and marketing tools

Hassle-free website-building experience 

GoDaddy lets users create their own modern, professional website with no technical knowledge required.  

Reliable hosting services

GoDaddy is known for its one-click hosting solution, which is simple to set up, reliable, and surprisingly affordable.

All-in-one suite with domain registration, email services and marketing tools

GoDaddy offers an all-in-one solution for businesses to grow online. GoDaddy is a one-stop shop for most online needs, from website creation to domain name registration to fast hosting and online marketing. 


GoDaddy's website builder packages offer a range of options for individuals and businesses. With different plans available, users can select the package that suits their specific needs, budget, and website requirements.

a screenshot of GoDaddy's pricing plans

Alternative #7: Webflow

A screenshot of Webflow's home page

Webflow offers extensive control over the website's underlying code, making it a preferred choice for developers and designers. It provides a visual code editor called the Designer CMS, allowing users to fine-tune their websites' HTML, CSS, and JavaScript. This level of customization enables more advanced functionality and the ability to create complex interactions.


  • User-friendly drag-and-drop system
  • Extensive control over underlying code 
  • Robust e-commerce capabilities 

User-friendly drag-and-drop system

Webflow allows users to create professional, custom websites with no code in a completely visual canvas.

Extensive control over underlying code 

With Webflow's Designer CMS feature, users can fine-tune their websites' HTML, CSS, and JavaScript for a high level of customization, advanced functionality, and complex interactions.

Robust e-commerce capabilities 

Webflow lets users design, sell and scale e-commerce websites with complete freedom through a no-code platform.


Webflow offers pricing packages suitable for individuals, freelancers, and businesses. With options ranging from free to premium plans, users can choose the package that aligns with their website-building needs and budget. It offers price categories for general websites and e-commerce sites.

A screenshot of Webflow's pricing plans

Alternative #8: Webnode

A screenshot of Webdone's homepage

Webnode offers a wide range of professionally designed templates and powerful e-commerce functionality. With integrated e-commerce tools, users can create and manage online stores, add products, set up payment gateways, and handle inventory. This feature makes it a viable Wix alternative for anyone who wants to sell products or services online.


  • Powerful e-commerce functionality
  • Essential optimization features
  • Multilingual support

Powerful e-commerce functionality

Webnode offers a simple, user-friendly e-commerce platform that allows users to set up their store, describe products, and upload images in just a few clicks.

Essential optimization features

Webnode offers a wide range of SEO features to help businesses stay on top of their optimization efforts. The platform provides an easy way to customize page URLs and optimize page titles and descriptions.

Multilingual support

Considering website visitors' language preferences is an aspect that many businesses overlook. Webnode offers multilingual support features so users can set themselves apart and cater to a wider audience.


Webnode provides pricing packages tailored to different user needs, including options for personal websites, business websites, and e-commerce. Users can select the package that suits their requirements and budget.

A screenshot of Webdone's pricing plan

Alternative #9: Site123

A screenshot of SITE123's home page

Site123 provides comprehensive features, including tools for e-commerce, blogging, image galleries, contact forms, and more, enabling users to easily create dynamic and engaging websites. 

The platform also provides strong, built-in SEO tools so that users to optimize their websites for search engines and improve their online visibility. Site123 provides the necessary elements to enhance search engine rankings, from meta tags to friendly URLs.


  • Library of templates catering to various industries
  • Comprehensive features for all types of websites
  • Built-in SEO tools  

Library of templates catering to various industries

Site123 offers users professionally designed website templates catered to their specific industry, allowing them to create professional websites with a polished and effective look. However, if you’re looking for customizable options, you may find their templates to be a bit limiting.

Comprehensive features for all types of websites

With a wide range of comprehensive features, users can access the right tools for e-commerce, blogging, image gallery creation, contact forms management, and more. 

Built-in SEO tools

Site123 offers several built-in SEO tools, including meta tags, sitemaps, 301 redirects, and Google webmaster tool integration.


Site123 has two pricing plans to choose from. 

Its free plan makes it the best free Wix alternative for small, personal websites. The Site123 Premium plan is perfect for users requiring advanced features and enhanced capabilities. However, for users that need a complex website or are looking for more design freedom, Site123 will likely be too limiting.

A screenshot of SITE123's pricing plans

Alternative #10: Pixpa

a screenshot of Pixpa's home page

Pixpa is one of the best Wix alternatives for photographers, artists, and designers.

Pixpa is a website builder focused on visual storytelling. The platform provides stunning templates and designs that showcase visual content beautifully, allowing users to create visually engaging portfolios and websites. 


  • Visual storytelling-focused website builder
  • Specialized features for photographers and artists
  • E-commerce capabilities for selling artwork, prints, or digital products

Visual storytelling-focused website builder

Pixpa offers a way for creatives to easily create a professional portfolio website, store, blog, and client galleries with its all-in-one visual website builder.

Specialized features for photographers and artists

Pixpa is an all-in-one for artists, photographers, creators, and small businesses to create a stunning online presence with all of the features that matter most to them built right in.

E-commerce capabilities for selling artwork, prints, or digital products

Pixpa lets creatives showcase their products beautifully and intuitively with its easy-to-use website builder. The platform makes starting and managing an online shop a breeze. 


Pixpa offers a wide range of pricing plans to suit the individual needs of users. 

a screenshot of Pixpa's pricing plans

Alternative #11: Drupal

A screenshot of Drupal's homepage

Drupal is a full-fledged CMS that allows for highly customizable website development. It offers a modular architecture, enabling users to build complex and dynamic websites easily. Developers can create custom content types, design unique layouts, and implement intricate functionality tailored to specific needs.


  • Flexibility and extensibility
  • Vibrant community
  • Ideal for developers and businesses seeking a customizable CMS solution

Flexibility and extensibility

Drupal is highly customizable with over 16,000 modules and plug-ins, allowing users to modify, adjust and implement custom features like CRM, SEO, security, and social media.

Vibrant community

The Drupal community features a large number of dedicated contributors constantly developing and sharing modules, themes, and resources to enhance the functionality and design of Drupal websites, ensuring a dynamic and ever-evolving platform.

Ideal for developers and businesses seeking a customizable CMS solution

Thanks to its modular architecture, which allows for extensive customization of content types, layouts, and functionality, Drupal provides developers with unparalleled control over the website development process, making it a suitable Wix alternative for businesses with diverse needs and ambitious growth plans.


Drupal is a free Wix alternative. Its free, open-source content-management framework is highly customizable and suitable for developing simple websites or complex web applications. Unfortunately, free comes at a price. It has a steep learning curve for beginners, and users will need significant coding skills to maintain their websites. 

Alternative #12: Shopify

A screenshot of Shopify's home page

Shopify is a popular e-commerce platform that is a worthy alternative to Wix. The obvious standout feature that sets Shopify apart is its powerful e-commerce functionality. Unlike Wix, which offers e-commerce as an add-on feature, Shopify is built from the ground up to support online selling. It provides a wide range of tools for inventory management, order fulfillment, secure payments, and shipping integration, ensuring a seamless and efficient e-commerce experience.


  • Powerful e-commerce functionality 
  • Professionally designed and customizable themes
  • Robust app ecosystem 

Powerful e-commerce functionality

Shopify's powerful e-commerce functionality offers seamless online selling options for users. It provides a wide range of built-in tools for inventory management, order fulfillment, secure payments, shipping integration, and so much more.

Professionally designed and customizable themes

Shopify's professionally designed and customizable themes are optimized for conversion with a dedicated focus on e-commerce, making it a comprehensive solution for online stores.

Robust app ecosystem 

Shopify offers an epic variety of apps that have been tried, tested, and vetted, which can add countless features and functions to any Shopify store.


Shopify offers a range of pricing packages to accommodate businesses of all sizes, including Basic, Shopify, and Advanced plans. Each plan provides different features and scalability options, allowing users to choose the package that suits their needs and budget. All plans offer a free trial. 

A screenshot of Shopify's pricing plans

What is the best Wix alternative?

In determining the best alternative to Wix, we evaluated many factors among the twelve contenders on our list. We found that, among users, factors such as a quick website creation process, a user-friendly interface, customizable design options, and competitive pricing plans were most important to them.

Based on our experience with these twelve WIx alternatives and by sifting through online reviews, we compiled a scoring system of between one and five, with five being the most positive rating and one being the lowest. 

After applying our scoring method, we determined the top four Wix alternatives to be Durable (4.87), Weebly (4.43), Squarespace (4.15), and Site123 (4.58) based on these characteristics. 

Here's a breakdown of their scores in each category:

Feature Durable Weebly Squarespace Site123
Website Creation Speed 5 4.3 3.9 4.6
User Interface 4.8 4.5 4.2 4.9
Customization 4.9 4.1 4.6 3.9
Pricing 4.8 4.8 3.9 4.9
Total 4.9 4.4 4.1 4.6

After looking at all the available features, we’ve chosen Durable as the best Wix alternative, followed by Site123, which stands out as one of the more affordable alternatives. Weebly secures the third spot, while Squarespace ranks fourth.

Remember, building a website doesn't have to take forever. With tools like Durable, you can have a professional, attractive, and fully functional website up and running in not weeks, not months, but seconds.

With Durable AI, you get unmatched speed, simplicity, and value. Don't break the bank with expensive and complicated alternatives; join Durable’s community of satisfied users and unlock the full potential of your online presence today.

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