November 26, 2023
minute read

10Web vs Durable: Which AI Website Builder Is the Best?


The increasing demand for innovative technology solutions, especially those enhancing user experience and operational productivity, has significantly influenced the rise of AI website builders.

Unlike traditional web builders, which often require a learning curve, the best AI website builders are intuitive. They streamline the web creation process, making it more accessible to a wider audience, regardless of their technical expertise.

Durable and 10Web are among the cream of the crop for generating AI websites. They offer tools that simplify web design, development, and management. 

We'll delve into a comparison between Durable and 10Web, exploring how each platform measures up in terms of price, ease of use, speed, and overall quality to help you understand which website builder might best suit your needs.

10Web vs Durable at a Glance

  • Durable: A fast and user-friendly AI-driven website builder for individuals and small businesses seeking a straightforward way to establish an online presence. 
  • 10Web: Appeals to a broader audience, including SMEs and agencies, by offering a more comprehensive set of tools within the WordPress ecosystem, powered by AI and enhanced by the flexibility of Elementor.
Feature Durable 10Web
Durable Durable integrates AI tools effectively for business operations, including an AI-powered CRM and automated invoicing system, streamlining business processes and customer management. 10Web focuses on AI for content creation and SEO optimization. Its AI Writing Assistant and SEO tools are valuable for enhancing online visibility and content quality. You also get an AI eCommerce for building online stores.
10Web 10Web, while user-friendly, requires some familiarity with WordPress. It's balanced with the flexibility and customization capabilities of Elementor. Suitable for users who prefer more control over their website design. 10Web stands out in design and customization by integrating with Elementor, providing a wide range of design options and advanced customization capabilities. You get access to thousands of WordPress themes and plugins.
Ease of Use You can build a website in 30 seconds. Designed for ultimate simplicity and user-friendliness. Ideal for those with little to no technical expertise. Intuitive editor for easy customization, catering to users who need quick and straightforward design options. The platform, however, may lack the depth of customization desired by more advanced users.
AI Tools and Integration
Web Design and Customization
Pricing Competitive pricing, including a free plan for individuals and small businesses starting. A range of pricing tiers; caters to different levels of need, from simple websites to large-scale agencies, with pricing reflecting the breadth of features offered. There is no free plan, but you get a 7-day free trial.
Marketing Tools A comprehensive suite of marketing tools, including a Google Ad Writer and integrated email marketing solutions, allows for an all-in-one marketing approach. It provides robust marketing tools like the AI Marketing Strategy Generator but with a stronger focus on content and SEO.

Looking for more information? Take a look at our comparison page between Durable vs 10Web

Durable Overview

Durable, our AI-powered website builder is designed with ease of use. Anyone can craft a professional-looking site in just 30 seconds. 

This feature benefits beginners and those managing small projects keen on establishing a strong online presence without the complexities often associated with web design.

We provide intuitive tools and generate templates tailored to your industry, making the web-building experience straightforward and enjoyable.

Website hosting is an integral part of our service. We ensure that your website runs smoothly and efficiently with minimal downtime. This reliability is essential for maintaining a professional image online and providing a seamless experience for your visitors.

When you create a website with us, it has several key features. This includes:

  • Reliable hosting
  • Analytics to help you understand your website's performance
  • A custom domain name, crucial for personal branding

We also prioritize the security of your website. Each site has robust DDOS protection, SSL encryption for secure data transmission, a firewall, and a global Content Delivery Network (CDN). 

This comprehensive security approach safeguards your site from various online threats while ensuring fast and secure access for users worldwide.

Durable Core Features

1. Ease of Use

With Durable, you can build an entire website in 30 seconds. Here's how our simple three-step process works:

  • Step 1: Generate Your Website: Click the “Generate your website” button on our homepage to start the process.
  • Step 2: Identify Your Business Type: Our AI will prompt you to describe your business type. Our AI provides suggestions if you're uncertain how to categorize your business. Click on “See some suggestions” for assistance.
  • Step 3: Specify Your Location: Enter your business location. This step makes your website more appealing and relevant to local customers. We’ll incorporate a map of your location into the site.
  • Step 4: Provide your business name. If you don’t have a name yet, use our AI-driven business name generator. Click “See some suggestions” to access the business name generator tool.
Building a website using Durable

Our AI utilizes the information you've provided and industry-specific knowledge to create a website that's tailor-made for your business.

The website you receive will be finely tuned to your specific industry. It will feature keywords and images that resonate with your industry. For example, a real estate website will have relevant imagery and terminology specific to real estate.

Understanding the significance of local SEO, especially for small businesses, we ensure that your website is optimized to rank well in local search results. We embed a map of your location directly into your website, which helps in local SEO and makes it easier for local customers to find you.

Additionally, we skillfully incorporate your location into the website’s copy, further enhancing local relevance and searchability.

2. Web Design and Customization

You now have your website ready. Can you customize it? Yes, but you first need to sign up.

Our editor is straightforward, eliminating the need for professional web designers or copywriters. We’ve crafted it so that anyone can easily edit and customize their website.

To edit a particular section, hover the mouse over the section.

An edit icon will appear. Click on this icon to bring up an edit tab on the right-hand side of your screen, which serves as your edit panel for that section.

Here, you can change text, swap out images, adjust the layout, or change the button styles.

To alter the theme, click on the theme icon at the editor's top right corner.

We provide a selection of pre-generated color palettes for you to choose from.

The editor operates on a WYSIWYG (What You See Is What You Get) basis, so you can see how the color palettes look on your website in real time.

If you need assistance, such as changing the color palette, we integrated the AI Assistant to help.

Click on the bolt icon at the top middle of the editor and type your question, like “Change the website’s browser icon.”

The AI Assistant will provide a link or guide that, when you click, will take you to the edit panel where you can make the changes. 

We also recognize the importance of having a multi-page website. With multiple pages, you have more opportunities to optimize for search engines. Each page can target specific keywords relevant to that page’s content, which improves your site's overall search engine rankings.

For instance, if you need a “Teams” page to display your team members, it’s simple to add.

In the editor, click the “+” sign next to "Home" at the top middle. A pop-up will appear with page options. Click on "Add" next to "Page."

This new page will come populated with placeholder text and images, which you can edit by uploading new images or changing the text to suit your needs.

The generated Team page

Durable's web design and customization features are built to empower you to make your website truly your own. 

With easy-to-use editing tools, real-time visual feedback, and helpful AI assistance, customizing your website is a straightforward and enjoyable process.

3. Marketing Tools

Having a website builder with integrated marketing tools all in one place, you can seamlessly transition from website building to marketing.

At Durable, we have an innovative Google Ad Writer tool to help you create compelling Google Ads primed for clicks.

How to Use the Google Ad Writer:

  • On your website backend, go to the “Marketing” section.
  • Click on “Create promotion” and select “Google Ad.”
  • Provide details about your product or service, focusing on key features or benefits you want to highlight.
  • Choose the tone of the ad — professional, witty, confident, joyful, etc.

The Ad Writer then takes this information and crafts an ad that resonates with your target audience.

The same streamlined process applies to creating Facebook and Twitter Ads:

  • Select “Facebook Post” or “Tweet” in the “Create promotion” section.
  • Input the details about your promotion, emphasizing the message you want to convey.
  • Set the desired tone for your ad.

Follow the same steps for email marketing.

You don't have to juggle multiple platforms or seek external expertise for your online advertising needs. 

Our integrated marketing tools provide a one-stop solution, enabling you to handle all aspects of your online marketing from a single, user-friendly platform.

Want to try these tools out and generate a website for yourself in just 30 seconds? Click here!

4. AI Tools for Website Management

Building a website is just the beginning. How do you manage these visitors and their interactions once you start attracting traffic through your compelling ads? 

We have AI tools to help you manage your website.

Integrated AI CRM

Unlike traditional website builders that often require a third-party CRM, we've integrated a CRM directly into your Durable website. This integration allows for a more streamlined and efficient management process.

Our AI CRM effortlessly tracks and organizes customer information. It automatically adds new leads to your database as they come in, eliminating the need for manual entry. However, you also have the option to manually enter and import leads.

The AI CRM can automatically respond to individuals who fill out a contact form on your site. In addition, when you link your email with the CRM, our AI crafts personalized replies to your customers based on their past interactions.

Invoicing Tool

Our invoicing tool simplifies the billing process. It automatically generates invoices for every transaction, saving you time and effort.

We support various payment methods, including credit cards, ACH, and Apple Pay.

Also, all invoices and payments are organized within your CRM, ensuring that everything is synchronized for timely payments and financial tracking.

AI Blog Writer

Statistics show that businesses with blogs receive 55% more website visitors than those without. Blogs drive traffic, establish authority in your field, and improve SEO.

Our AI Blog Writer automates much of the blog creation process. You can generate multiple posts in seconds, maintaining an active and engaging blog with minimal effort.

This tool takes into account your industry and target audience to create relevant and engaging blog posts.

How to use AI Blog Builder in Durable

The AI tools we offer for website management make the post-creation phase as seamless and efficient as possible.

Positives of Durable

  • Durable lets you build a professional website in just 30 seconds, significantly reducing the time and effort required in website development.
  • The integrated AI CRM automates customer relationship management, making it easier to track and engage with customers and leads.
  • Durable allows intuitive and easy-to-use customization options for websites, enabling users to tailor their sites to their specific needs and preferences.

Downsides of Durable

  • If you're looking for highly advanced customization options or specific, complex functionalities, Durable’s user-friendly focus might limit these capabilities.

Durable Pricing

We ensure you have the resources you need to thrive online with options ranging from a free basic plan to more comprehensive packages.

Free Plan: For aspiring entrepreneurs.

  • Website: Subdomain, 3 pages, 1 user, standard stock images, 3 monthly blog articles, widgets.
  • CRM: 5 contacts, email sync, and auto-reply, review automation.
  • Other: 3 promotions, basic invoicing, standard AI tools.
  • Support: Email support.

Startup Plan: For solopreneurs and small businesses.

  • $12 per month (Billed yearly).
  • Website: Custom domain, 10 pages, 1 user, 5+ million premium stock images, 10 monthly blog articles, premium widgets.
  • CRM: 50 contacts, email sync, and auto-reply, review automation.
  • Other: 3 promotions, 10 invoices per month, improved AI.
  • Support: Priority email support.

Business Plan: For established businesses

  • $20 per month (Billed yearly).
  • Website: Custom domain, unlimited pages, unlimited users, 10+ million premium stock images, unlimited monthly blog articles, premium widgets.
  • CRM: Unlimited contacts, email sync, and auto-reply, review automation.
  • Other: Unlimited promotions, unlimited invoices, enhanced AI.
  • Support: 1 on 1 onboarding.

10Web Overview

10Web is a cloud-based platform that uses AI to build or recreate WordPress websites.

It’s a comprehensive solution for creating and managing WordPress websites. It's ideal for small to medium businesses, eCommerce sites, web agencies, and freelancers.

Like Durable, 10Web's AI Website Builder allows for rapid website creation. You can either build a new website from scratch or recreate the layout of an existing site.

Integral to 10Web's hosting is the PageSpeed Booster, which optimizes website speed and performance, crucial for user experience and SEO rankings.

10Web’s AI assists in the layout and also populates the website with relevant content and images. After the initial AI-driven setup, you can customize your website using the 10Web editor based on Elementor. 

This powerful editor offers extensive customization options, making it easy to tailor the website to specific preferences and brand identity.

10Web Core Features

1. Ease of Use

If you love the versatility of WordPress but are afraid of its learning curve, 10Web offers the perfect solution. 

It makes building a WordPress website as straightforward and user-friendly as possible.

Just like with Durable, the initial step with 10Web involves answering a few simple questions about your business:

  • What type of website do you want to create — An informational website or a website with an online store?
  • Your business type
  • Your company and describe your company — 10Web provides you with AI to help you improve the description of your company.

This intuitive approach ensures that the platform understands your business type and objectives.

Based on your responses, 10Web's AI system generates content and images tailored to your business needs. This automation reduces the time and effort typically involved in content creation.

After the AI lays the foundation of your website, you can then customize the content and images to further align with your brand.

Here’s a digital marketing website we have created using 10Web in less than three minutes:

An innovative feature of 10Web is the ability to recreate the layout of an existing website. By providing the URL of a site you admire or want to draw inspiration from, 10Web’s AI replicates its structure.

This feature is useful if you come across a website whose design resonates with your vision. The AI replicates the layout, and you can customize it to suit your branding and content requirements.

2. Web Design and Customization

After generation, 10Web provides you with intuitive tools to help customize your website.

10Web uses Elementor, one of the most user-friendly and popular drag-and-drop page builders for WordPress.

With Elementor drag-and-drop functionality, you can visually compose your pages, seeing the changes as you make them, without writing a single line of code.

With over 50 widgets available, you can enhance your website with various features, from basic text and image widgets to advanced functionalities like sliders, forms, and social media integrations.

Understanding the importance of mobile responsiveness, 10Web ensures that your website automatically adjusts to fit any screen size, providing a seamless experience across all devices.

In the editor, you can view how your site will look in mobile.

Like Durable, the AI Builder in 10Web allows you to regenerate website content. This feature is useful for maintaining an active and engaging website.

One of the standout features of 10Web is the provision of two distinct environments: the live environment and the staging environment. The staging environment acts as a testing ground where you can experiment with new designs, content, or features without impacting your live website.

After making and testing changes in the staging environment, you can confidently push these updates to your live website. This ensures that any changes you make are seamless and error-free.

This dual-environment approach encourages creativity and experimentation. You can try new ideas or make significant changes without fearing breaking your live site.

3. eCommerce Features

10Web has powerful features to help you build and manage an online store.

When building your website, the step where 10Web asks you what type of website you want to create is to choose “website with an online store.”


This selection prompts the AI to tailor the creation process for eCommerce, setting up a functional online store ready to sell and grow.

After your store is set up, you can further enhance its features and functionality using 10Web’s range of premium widgets. These widgets cover various aspects of your store, from functional and layout enhancements to marketing and specific eCommerce needs.

You can also manage orders, products, customers, taxes, shipping, fulfillment, and payments, all from a single, intuitive dashboard.

The dashboard also provides comprehensive analytics on your revenue, offering insights into top-selling products and categories.

You can also link your account to a taxation plugin for seamless integration and automatic implementation of a taxation system.

The backend of your online store is powered by WooCommerce, which offers a robust and flexible backend catering to the needs of new and established merchants.

With WooCommerce, you unlock the full potential of your online store. It provides:

  • Powerful selling features
  • Ability to personalize and customize your store extensively
  • Dedicated support to assist you in your eCommerce journey

4. AI Tools

10Web offers AI tools to streamline various aspects of website management, from content creation to SEO optimization and marketing strategy development. 

These tools are integrated to work seamlessly within the 10Web environment, enhancing efficiency and effectiveness.

  • AI Writing Assistant: It helps you create high-quality, original content much faster. It's integrated with Gutenberg and Classic Editor, allowing you to write premium content directly within your editing environment. It provides frameworks like PAS (Problem-Agitate-Solution) and AIDA (Attention-Interest-Desire-Action) to create compelling landing pages.
  • AI SEO Tool: Automatically generates the best keywords for your business, accelerating your ranking growth. It also covers technical SEO aspects like page schema, crawlers, indexation, sitemaps, and server-side settings.
  • AI Marketing Strategy Generator: This 10Web tool can make automated decisions based on data analysis and consumer trend observations. You only need to describe your business to the AI marketing strategy generator and let the AI generate a tailored marketing strategy for your business.

10Web’s AI tools bring a new level of sophistication and efficiency to website management.

Positives of 10Web

  • Users can access thousands of WordPress themes and plugins, offering immense flexibility and customization options.
  • 10Web ensures data safety with automatic backups on Amazon S3 cloud storage.
  • The platform offers a full WordPress admin white label, allowing for a more personalized and branded management experience.
  • 10Web's integration with WooCommerce and other eCommerce tools makes setting up and managing online stores easy.

What Could Be Better

  • The platform's compatibility with numerous plugins is advantageous, but there are occasional issues where some plugins don’t work properly following updates.
  • Users without HTML or coding expertise may find the variety in page layouts and themes somewhat limited.
  • The customer service is reported to be slow.

10Web Pricing

A screenshot of a websiteDescription automatically generated

10Web offers pricing tiers to cater to different needs, from simple websites to large-scale digital agencies. 

Each tier is structured to align with specific website requirements and user profiles.


  • AI Starter: $10 per month. For users who are just starting and need basic AI tools.
  • AI Premium: $15 per month. For professional websites requiring more advanced AI capabilities.
  • AI Ultimate: $23 per month. Best for websites with high traffic, needing robust AI support and resources.


  • AI eCommerce Starter: $15 per month. Geared towards starting eCommerce websites, offering essential AI eCommerce tools.
  • AI eCommerce Premium: $38 per month. For growing eCommerce sites, offering more comprehensive AI tools and features.
  • Dedicated Hosting: $175 per month. Suitable for high-demand eCommerce sites.

Agency (2+ websites)

  • Agency Starter: $24 per month. Designed for new agencies managing multiple websites.
  • Agency Premium: $60 per month. Suitable for growing agencies requiring more resources and tools.
  • Agency Ultimate: Custom pricing and plan tailored to the needs of large-scale agencies.

10Web vs Durable: Ease of Use

10Web offers a user-friendly experience through its integration with Elementor, a popular drag-and-drop page builder for WordPress. This feature benefits users who seek a balance between simplicity and the ability to create customized, professional-looking websites.

10Web streamlines website creation and still operates within the WordPress ecosystem, which inherently involves a learning curve for some users, especially those unfamiliar with WordPress.

With the ability to create a professional website in just 30 seconds, Durable targets users who value quick, intuitive solutions. Durable appeals to beginners or those who need an online presence without the intricacies often associated with website development.

In terms of ease of use, 10Web provides flexibility and customization through Elementor. Durable emphasis on speed and straightforwardness might attract users looking for the quickest and simplest solution to get online.

10Web vs Durable: AI Tools and Integration

Durable integrates AI in a way that emphasizes overall business management and operational efficiency. The AI-powered CRM automatically organizes customer information. The automated invoicing system streamlines billing and payment processes.

10Web enhances website building and managing experience with a range of AI tools. Its AI Writing Assistant helps create high-quality content directly within the WordPress editors, and the AI SEO Tool automates keyword generation and technical SEO tasks.

While 10Web's AI tools cater more to content creation and SEO optimization, Durable AI integrations are designed to facilitate business operations, from customer relationship management to financial transactions. This distinction in AI tool application demonstrates how each platform tailors its technology to meet different user needs and priorities.

10Web vs Durable: Web Design and Customization

Durable focuses on simplicity in web design. It lets you build a website rapidly with intuitive tools. Durable editor simplifies the customization process, making it accessible for users without technical expertise, although it may offer less advanced customization than 10Web

10Web leverages Elementor drag-and-drop page builder, offering users extensive customization options. This integration is ideal if you want a balance between ease of use and the ability to create customized, sophisticated website designs.

In terms of web design and customization, 10Web stands out for users who desire more control and advanced design capabilities. Durable appeals to those seeking a more straightforward, less technical approach.

10Web vs Durable: Marketing Tools

Durable features a Google Ad Writer to help you create compelling ads to attract clicks. Durable’s approach consolidates various marketing tools in one place, allowing you to handle advertising and email marketing campaigns without needing external platforms.

10Web AI Marketing Strategy Generator helps in crafting marketing content. It makes automated decisions based on data analysis and consumer trend observations.

You also get an AI SEO Tool for keyword generation and technical SEO optimization.

10Web provides a comprehensive set of marketing tools focusing on AI-powered content creation and SEO optimization, but Durable offers a more streamlined, all-in-one marketing solution.

Durable vs 10Web: Which Should You Choose?

To provide a clear and logical comparison between Durable and 10Web, we have a scoring table that evaluates various features and aspects of each platform. 

This table will help you understand how each platform performs in different categories.

Feature Durable 10Web
Ease of Use 4.8 4.7
Web Design and Customization 4.8 4.7
AI Tools and Integration 4.7 4.6
Marketing Tools 4.8 4.8
Pricing 4.6 4.4
User Interface (UI/UX) 4.8 4.8
Customer Support 4.6 4.2
SEO and Content Creation 4.6 4.7
Hosting and Performance 4.7 4.8
Overall Flexibility 4.8 4.9
Average Score 4.7 4.6

Durable has a slight edge in overall user experience, particularly ease of use and integrated AI tools. This makes Durable an excellent choice for building a simple, efficient, and effective website.

So, if you’re looking for an AI website builder, you can get started with Durable completely free of charge with no credit card. Why not give it a go?

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